A breakdown of the planned revenue streams for Mazzaneh — the Phase 1 super-app product within the MZN ecosystem. The figures on this page describe how each stream is designed to monetize at scale, given the platform's existing structure of 22+ modules and 168K+ organic users.
⚠ Modeled scenarios for Mazzaneh at scale — not commitments, not current revenue.
Mazzaneh is currently in MVP stage with 168K+ organic users and 5,600+ active sellers. The figures below describe how each revenue stream would scale under different growth scenarios. They are pricing-option models for evaluation, not forecasts or guarantees. All numbers refer to Mazzaneh (Phase 1 product) only and do not represent the broader MZN ecosystem.
Mazzaneh's revenue model is designed around six independent streams. Each stream below is structured for the platform at scale; pricing options and unit economics are illustrative pricing-option models, not present-day revenue.
Revenue from advertisers creating targeted competitions for their specific audience segments.
Fees for qualified leads and direct purchase inquiries with high conversion potential.
Monthly subscription for dedicated account management and campaign optimization.
Premium display placements on MazzanehGram feed and category pages.
Targeted follower acquisition with demographic filtering and 6-month retention.
Advanced business analytics and insights available exclusively through Mazzaneh.
One of our most important revenue streams comes from fees paid by advertisers to create competitions for their target audience. Since MazzanehBoard also indirectly generates revenue for Mazzaneh, it represents a core pillar of our business model.
Businesses pay to engage users through interactive quizzes about their products, ensuring deep brand awareness and customer engagement.
View MazzanehBoard Proposal
Capturing Ready-to-Buy Leads with High Conversion Rates
Businesses pay to receive direct purchase inquiries through our "Get Quote" and "Mazzaneh Radar" features. The cost for Radar requests is higher due to increased accuracy and conversion probability.
Professional account management and premium display advertising.
Businesses subscribe to monthly service for a dedicated admin who fully manages their account and campaigns, optimizing performance and analyzing results.
Premium display placements on MazzanehGram feed and categories. Pricing ranges from $40 for 48-hour display to $1,000-$5,000 for monthly placements on key pages.
Businesses select their target audience based on filters like city, gender, age, occupation, and interests. Users see which businesses are interested in them and earn income by following their pages.
Users cannot unfollow for up to 6 months, guaranteeing businesses a stable, engaged audience. We verify user information and refund businesses if false data is detected.
A premium analytics service designed around Mazzaneh's consent-first data architecture, available to participating brands.
A high-fidelity analytics product offered to a small number of partner brands at a premium price. Built on top of Mazzaneh's consent-first data architecture, which is itself a structural differentiator versus surface-level public analytics.
The objective is to help partner brands materially improve growth and decision quality at lower marginal cost. Outcome figures (e.g., growth uplift) depend on the specific brand, category, and execution — modeled, not guaranteed.
Learn About Analytics
What makes our analytics offering different is the consent-first data layer underneath it — structurally captured signal that is hard to reproduce on surface-level public analytics. Outcome figures depend on brand, category, and execution.
20% commission on user earnings within the Mazzaneh wallet, modeled as the highest-leverage revenue stream at scale.
Mazzaneh receives a 20% commission only on income that the platform itself has created value for — not on external income. This is structural to the wallet design.
Illustrative assumption: users earning an average of $500/month within the platform → each user generates $100/month in revenue for Mazzaneh.
1M users → $100M/month modeled
10M users → $1B/month modeled
⚠ Modeled scenario, not a forecast. Mazzaneh is currently MVP with 168K+ organic users. Reaching 1M+ active users with the assumed earnings profile requires growth-stage capital, market expansion, and execution. The figures above are pricing-option models that show the unit economics at scale — they are not commitments or projections of when scale will be reached.
All six revenue streams combined — modeled at scale, across three growth scenarios. Currently MVP with 168K+ organic users; figures below describe the unit economics if Mazzaneh reaches the assumed user base and earnings profile.
⚠ Modeled scenarios for Mazzaneh (Phase 1) at scale — not commitments, not current revenue, not forecasts of timing.
Every figure on this page describes how each revenue stream would scale under stated assumptions about user growth and behavior. Mazzaneh is one product within the broader MZN ecosystem; figures above refer to Mazzaneh only. They are pricing-option models for evaluation purposes, not a guarantee of when or whether scale is reached.
Mazzaneh is the Phase 1 product within the broader MZN ecosystem. Detailed unit economics, timing, and engagement terms are handled through coordinated correspondence with the founder.
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